Making the complex make sense.

Over the years, I’ve worked with Intel® across an incredibly wide range of projects, often beginning with highly technical products, internal terminology, and a healthy supply of acronyms. My job was to get up to speed quickly, understand the objective, and translate complex information into clear, engaging creative.

The work has spanned campaigns, conference environments, billboards, digital, POP, style guides, splash pages, and asset management sites—often adapted into 10+ languages and always within the rigorous brand and production standards of a global technology company.